Alt Text on Instagram

The content on this page is subject to change as a result of new information, platform updates, and evolving technology. If the featured platform supports adding, editing, or viewing alt text, a carousel of screenshots outlining each step of the process will be available below as a visual reference. Click the cover image to open the full carousel. Key buttons and fields are outlined in red. All screenshots were captured using Google Chrome on Apple devices, so they may vary in appearance when using different browsers and devices.

For alt text instructions directly from the platform, visit the Instagram Help Center.

Adding Alt Text on Desktop

How to add alt text on the desktop version of Instagram:

1. Expand the Accessibility accordion just below the caption area on the final publishing screen.
2. In the expanded view, write alt text in the provided field.

Editing Alt Text on Desktop

How to edit alt text on the desktop version of Instagram:

1. Select the post that needs to have its alt text updated.
2. In the expanded post view, click the three dots in the upper right corner of the post.
3. Select Edit from the options that appear.
4. When the Edit Info window opens, expand the Accessibility accordion  just below the collaborators section.
5. Edit the image's alt text.
6. Click Done after finishing any remaining edits to the post.

Viewing Alt Text on Desktop

Instagram does not currently have a setting that allows users to view a published post's alt text.

Adding Alt Text on Mobile

How to add alt text on the mobile version of Instagram:

1. Scroll down and click More Options near the bottom of the final publishing screen.
2. Click Write Alt Text on the next screen.
3. Write alt text in the provided field.
4. Click Done.

Editing Alt Text on Mobile

How to edit alt text on the mobile version of Instagram:

1. Select the post that needs to have its alt text updated.
2. In the expanded post view, click the three dots in the upper right corner of the post.
3. Select Edit from the menu of options that appears.
4. Click Edit Alt Text in the lower right corner of the image.
5. Edit the image's alt text.
6. Click Done.

Viewing Alt Text on Mobile

Instagram does not currently have a setting that allows users to view a published post's alt text.

Other Social Media Platforms

Want to learn more about alt text on social media? Click any of the icons below to discover how to add, edit, and view alt text on other platforms.